Kids Unlimited ~ Our Story

Kids Unlimited ~ Our Story

#unlimitedpotential #unlimitedfun

Hi! Welcome to Kids Unlimited!

Thank you for being here – this is Our Story!

Our Family

Kids Unlimited is owned and operated by me, Kirsty, a busy mum of four in Auckland, New Zealand. Together with my husband, we are passionate about raising our four young kids to be happy, confident and resilient little humans! . Everyday life here at Kids Unlimited headquarters is busy, loud, messy, sometimes chaotic, but mostly fun!

I was born in South Africa and have now lived in New Zealand for half my lifetime. I am creative at heart and love all things creative and imaginative. During my working life, mostly before becoming a full time mumma, I have held all sorts of roles in all sorts of industry sectors, ranging from international trade development for a foreign government office, sports event management and administration, hospitality function venue management, swim teaching, cake decorating and even teacher aiding – but one thing that’s remained the same over all the years has been a little entrepreneurial spark that’s fuelled my desire to have my own small business and work for myself. 

When my third child was born I started a little kids focussed business and loved what I was doing, but sadly sometimes life happens and we had to close it two years later when my husband was made redundant unexpectedly. Since then, even though we have added our fourth child to the mix and I have done a number of other part time jobs in the meantime, it’s been years of me still constantly mulling over so many ideas. Ideas that tend to come to me at all hours of the day … like the middle-of-the-night-up-feeding-a-baby ideas, doing-the-school-run ideas, standing-on-the-side- of-the-netball-court ideas, watching-dancing-practise ideas, washing-the-dishes ideas, folding-the-washing-ideas … you name it, no matter what I’m busy doing my brain just doesn’t stop trying to come up with new, sometimes hair-brained ideas! So it was towards the end of 2019 that I decided to throw caution to the wind and give it another go! But what I wasn’t prepared for was the internal battle to find my brave again and be courageous enough to believe in myself again that I could in fact do this! As it turns out, it really isn’t all that easy to be a full-time mum to four kids AND start up a little business in your ‘spare’ time. 

At times it has felt like 1 step forward and 3 steps back again, other days it is a bit like doing exhausting jumping jacks on the spot or running around in circles and getting nowhere fast, but what I have learnt so far is that as long as you be brave, be patient, believe in yourself and dont give up, you do in fact keep moving forward, no matter how fast or slowly that may be! SO …with lots of encouragement from family and friends and lots of patience, support and enthusiasm from my husband and kids … Kids Unlimited was born! 

Since starting Kids Unlimited towards the end of 2019, we focussed on getting our social media on Facebook and Instagram going because finding the time to launch a website, while juggling busy family life, was proving to be my biggest challenge. During the COVID-19 Lockdown in 2020, while having my husband home to share the household workload, I finally had some time to focus on getting our website up and running and after a lot of hard work, mostly completely outside my comfort zone, I have got a beautiful little website together and well, here we finally are … I almost can’t believe that I actually have a REAL LIVE website! I am so excited for what’s to come!

Over time I am hoping to curate a beautiful range of products here at Kids Unlimited that kids of all ages will love. We have a special focus on products that foster creativity, imagination, educational inquiry, environmental awareness, emotional wellbeing, mindfulness and much, much more! We believe that all kids have unlimited potential to grow and learn through play, imagination and inquiry. Play is their job and unlimited fun is everywhere! I am passionate about supporting New Zealand made products, self published and other New Zealand authors, as well as creative people, especially those working from home while raising their families.

If you have any great ideas you’d like to share, products you would like to see us to stock or if you are a New Zealand creator of kids products yourself and are looking for an avenue to sell your products, please get in touch! We would love to hear from you!

We hope that you will grow to love Kids Unlimited as much as we do!

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